WHY RIHANNA IS SHOWING MAKEUP BRANDS HOW IT IS DONE!
I will admit that I am not the biggest Rihanna fan, I definitely listened to her music more when I was younger but nowadays there are other bands and artists that I listen to more. But I was excited to see that she was releasing a new makeup collection that would be exclusive to Sephora and Harvey Nichols. I usually won't buy makeup collections from celebrities because I find that it is often the case that the prices will be so high just because it has their name on it. For example, I have never purchased anything from Kylie Cosmetics or from Kim Kardashian West's KKW Beauty range because firstly the prices are quite high (without tax and shipping added on) and there has obviously been controversy over some of the products and customer service. However, I felt more reassured with Fenty Beauty as it was not going to be an online brand but would be exclusive to Sephora and Harvey Nichols online and in store. This has probably been the most hyped up brand of all of 2017 and everyone was going crazy over the fact that Rihanna was bringing out 40 foundation shades in her first collection; meaning there is a shade for everyone whether you have a fair or deep complexion (obviously some people might need to mix a couple of shades for the foundation to be a perfect match). Usually we never see this with a new brand, and instead a core selection of foundations are brought out that will sell well and then new shades will be added at a later date; but this is not the case with Fenty Beauty. They really are showing other brands how it is done!
What I loved about this range was that it is not for a select group of women and men (often brands will have shade selections that are perfect for fairer skin tones but don't cater to those who have a deeper complexion) and instead there is something that will suit every skin tone. Rihanna, herself, mentioned that she wanted a collection that "was created for everyone: For women of all shades, personalities, cultures and races," and so that every women would feel included. It would have been so easy for Rihanna to have just brought out a couple of products but instead she has given us the opportunity to create a flawless base that anyone can achieve and will look good in. Some brands will bring out purple lipsticks and bright eyeshadow palettes that won't suit everyone but I feel like this collection has really been thought about so that every product can be worn and there are different shades catered to every skin tone. I really admire the fact that every product is so wearable, even that stunning gold highlighter which will work beautifully as a highlighter and an eyeshadow. Actually all of these products can be used as other products which makes this brand a winner in my eyes.
The packaging of this collection is very simple and clean; I personally love how this collection looks. I think the packaging looks beautiful with the nude and white and it is definitely giving me some KKW Beauty vibes with the nude shade used for some of the products. I really like the fact that Rihanna has kept everything so clean and simple, but I love the hexagon and octagon shapes used for the compacts and cream Match Stix products. Also, I love the fact that the Match Stix products all have magnetic packaging, meaning that when they are placed together they will stick to each other to make it look like honeycomb. This just looks so cool and will make it so much easier to take these products with you when travelling.
In the collection, there are beauty tools, primer, foundation, cream stick products, powder highlighters, blotting powder, blotting paper and a lip gloss. Some of the products, like the lip gloss and blotting powder come in one universal shade that can be worn by every skin tone. Then there are products like the cream sticks that have a whole range of colour selection that can be used as a concealer, contour, blush or highlighter; plus they come in either a matte or shimmer finish. I decided to buy eight products from the collection as there was so much hype that I wanted to test out most of the range. I did spend a long time on the Harvey Nichols website, looking through every product and shade to see what products would work best on my skin. I have tried out every product at least twice now and I definitely have some impressions of the product. I have normal to dry skin so that is something to consider when I am reviewing these products.
A lot of the products in the Fenty Beauty collection are selling out quickly, especially the deeper foundation shades, but I know that most of the products are still in stock at the time of me writing this post, I am just not sure which shades are still in stock. Fenty Beauty by Rihanna is available online and in store from Sephora and Harvey Nichols (if you are in the UK).